160 FS A Deep Dive on Positioning Yourself As a Specialist with Philip Morgan

Published: June 18, 2015

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160 FS A Deep Dive on Positioning Yourself As a Specialist with Philip Morgan
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Show Notes

Get your Ruby Remote Conf tickets and check out the @rubyremoteconf Twitter feed for exciting updates about the conference.
 
02:09 - Philip Morgan Introduction
02:30 - Thinking About Positioning and Communicating What You Do
27:08 - Finding Target Markets
35:25 - Acquiring New Skills to Support a New Position
39:00 - Refining Your Positioning
  • Marketing, Publicity
56:07 - Positioning Exercise
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