223 FS How to Handle Being Asked for Freebies
Show Notes
1:00: Topic introduction: When people ask for freebies
- Requests from friends, neighbors, family
4:40: Requests for unpaid consulting
- Sometimes it makes sense to offer this for free
- Can lead to additional marketing opportunities
9:00: Avoiding freebie requests
- Give the impression that you are not available for free services
- Remain approachable, though
12:30: Have some material available for free
- Have a topical index so people can have their questions answered
- Answer questions on a blog, podcast or newsletter
- Offer a book or subscription that is a fraction of your main service
21:00: Using freebie requests and questions to help narrow your market
- Know what content is high-quality for your audience
- Time = Money
23:15: Can freebie requests start a client relationship?
- Could turn into paid work
- Or could be that the potential clients are clueless about how your business works
27:30: How a potential client can show that they value your time
- Offers to pay for a quick conversation
- No presumptions that you have time to deal with random question
28:50: Solutions that can help
- Calendly can help
- Offer a strategy call as an hourly service
33:00: Sometimes you just have to say no
- Choose between your time/ability and being helpful
- Don’t damage your business or your personal life, find a balance
- OPA: Other People’s Agenda
38:30: Wrap up suggestions
- Point to free resources
- Schedule a phone call
- Share your time commitments to discourage them
- Send to another provider (pros and cons)
Picks:
Weapons of Math Destruction (Reuven)
Data Survey (Philip)
The Subjective Theory of Value (Jonathan)
Podcast for Coaching Business (Jonathan)
The Fall of Hades (Chuck)
Links:
223 FS How to Handle Being Asked for Freebies
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