221 FS Generating Short-Term Cash without Taking Crappy Projects or Bottom-Feeding on Upwork
Show Notes
1:00: Topic introduction: Making fast cash
2:45: Reach out to past clients
- Might be a small project
- Might lead to referrals
5:55: Ask for referrals
- Give them the tools to know who to refer you to
- Be specific about what your ideal client looks like
- Use LinkedIn for second degree connection introductions
10:00 Use mental associations when making requests
- Make specific requests; don’t think in broad terms
- “Think like a fisherman, not like a fish.”
- Use inbound and outbound approaches.
- More Cheese and Less Whiskers
17:30: Cold outreach
- Might feel awkward, but it works
- Start close to home
- Pick an industry where you’ve had previously success
- Make sure you follow up
- Cold outreach episode with Kai
23:40: Be creative
- Kurt Elster blog post on handwritten notes
- Birthday cakes
26:10: Use social media
- Reach out to your email list, blog, YouTube subscribers
- Use Twitter for searches
- Use Hacker News
30:20: Offer a discount to current clients for prepayment
36:30: Create a microservice
- Brennan Dunn on roadmapping
- Unbundle services
Picks:
Duct Tape Marketing blog (Philip) cheese/whiskers
ReplyApp.io (Philip)
Blair Enn’s Prospecting Email (Philip)
The Hourly Trap (Jonathan)
Freelance Remote Conference (Charles)
Slack Hangouts (Charles)
221 FS Generating Short-Term Cash without Taking Crappy Projects or Bottom-Feeding on Upwork
0:00
Playback Speed: