Show Notes

01:38 - Matt Krause Introduction
02:56 - The Mindset Change/Attitude Adjustment and The 3 Most Common Misconceptions
  1. C-Level Executives
  2. The Elevator Speech
  3. Follow-up Collateral
08:50 - Impressing and Connecting with the Right People (Positioning)
18:53 - How do you write a speech?
  1. Talking to the wall (Rubber Ducking)
  2. Boy Meets Girl
  3. HGOMM (Hero, Goal, Obstacle, Mentor, Moral)
30:15 - Audience Participation
37:13 - Speechwriting No-Nos
  • Do not read off of your script
40:58 - Topic Selection
 
 
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210 FS Finding Leads at Conferences with Matt Krause
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