TFS 357: Pros and Cons of Hiring Remote Help for Freelancers with Petra Manos
Petra Manos joins the Freelancers' Show to talk about hiring and managing remote workers and subcontractors. Petra runs a consultancy that manages Google Analytics, Google Tag Manager, and Google Ads. She hires and manages people to help manage the workload for her clients. Chuck has also hired VA's. The panel dives into the ins-and-outs of growing teams, hiring consultants, and working with people who don't necessarily start out with the skills you need.
Scaling a Freelance Business into an Agency - TFS 390
Petra and our guest Kevin discuss the various elements that go into getting a freelance business to the next level of growth (if you choose) including systems, marketing, employees (including a few what not to do stories!) and sales. We'll discuss how we overcame certain challenges, and the one secret that caused Kevin's business to go from a team of three to a team of 25 within a short timeframe.
TFS 388: Creating Proposals That Actually Work
Petra describes some of the failings she used to have with her proposals and how she turned it all around. Petra now uses several savvy sales techniques in her proposals, but you wouldn't know because the proposal process is very customer-centric. In this podcast episode she walks you through a successful proposal template that has won her hundreds of thousands of dollars in freelancer business.
TFS 387: Smart Traffic Generation for Freelancers with Michael Fleischner
Michael Fleischner, SEO expert, Charles Max Wood, podcasting expert, and Petra Manos, Google Ads expert, discuss the latest tips and tricks for generating high quality traffic to your website. We bust a few myths along the way, so don't miss this episode if you want to generate traffic.
TFS 386: How To Get Corporate Gigs and Scale as a Freelancer with Matthew Mottola
Matthew Mottola, CEO of Venture L and author of The Human Cloud, shares his insights into working as a freelancer as part of a larger corporation. He dispels myths about freelancing vs employment, explains why corporations want you, and provides suggestions into how best to present yourself to a hiring manager.
TFS 384: 7 Mistakes Every Freelancer Needs to Avoid on Their Landing Pages
In this episode of The Freelancers Show, Petra walks through several mistakes she sees freelancers and small service providers make on their websites which prevents you from getting good prospects from your website efforts. If you’ve ever spent a lot of time building your website but not seen a return on your website, you might be making one or more of these mistakes as well!
TFS 383: Focus On What Matters In Your Sales Conversations with Rob Cornilles
In this episode of The Freelancers Show, Rob Cornilles and Petra Manos discuss the process of selling authentically so that you can generate more business for yourself without feeling sleazy or salesy. The two focus on an effective method for building and maintaining rapport during a sales conversation, a simple and memorable technique that will get results for both you and your clients.
TFS 382: Google Analytics for Freelancers
What is google analytics and how should I get started with it. Learn about key graphs like traffic reports, pages and how to get started with goals, events and heatmaps.
TFS 381: Gratitude and Giving to Further Your Freelance Business with Paul Edwards
In this episode of the The Freelancers Show, guest Paul Edwards explains how important it is to connect with executives, influencers and entrepreneurs on a personal level by asking them valuable questions and connecting them with resources. The laws of reciprocity create success for those who use them. He describes how his business went from 0 to $60,000 in just a few months by following a “give first” mindset.
TFS 380: The Power of Focus From Ideation to Creation with Alex Sanfilippo
In this episode of The Freelancers Show, Alex Sanfilippo, Joel and Petra discuss how to focus ideas and actions in order to come up with products and services that your customers actually want. The same focus, when applied to the creation of the products and services, will propel you forward, even if you don’t have a lot of spare time..
TFS 378: From Startups to Freelancing with Jay Clouse
In this episode of The Freelancers’ Show, we talk with Jay Clouse about some of the adventures he’s had on his path to freelancing. In college Jay had the idea that you’d have one career and possibly one job until retirement so you’d better pick wisely. There’s a whole other world out there of startups, freelancing, and so many ways to make your path.
TFS 377: Using Email Newsletters To Stay In Touch With Prospects with Michael Katz
Michael Katz walks the panelists through his strategies for staying in touch with prospects through the use of email newsletters. Storytelling is key here, and so Michael suggests ways to weave stories through your correspondence in order to make your content more personable and entertaining.
TFS 376: The Danger of One with Jason Montoya
In this episode of The Freelancers' Show, the panelists and guest, Jason Montoya discuss the problems with having just one of anything, and other factors that lead to fragility for your business. We discuss how the current COVID-19 pandemic has exposed those weaknesses for some, and how we've dealt with them.
TFS 374: Overcoming the Corona Slump with Jim Huffman
Jim Huffman, Petra Manos, and Joel Schaubert discuss how they've handled downturns in business due to Coronavirus and how they've been able to turn them around. Jim's company focuses on conversion rate optimization. Jim's company was growing and hiring until Coronavirus hit in March. Petra discusses her similar experience with clients cutting costs. They discuss how they did the work to turn things around.
TFS 373: Remote Work with William Gant
Will Gant, author of [Remote Work](https://amzn.to/31ibPJ3) joins the panel to talk about working from home and working outside of the client's office. He and the panel share their experience with working through the challenges, benefits, and methods of working remotely.
TFS 372: Getting started with YouTube with John Sonmez
How to get started in YouTube for an absolute beginner.
John lays out a path from picking a topic, to editing, to promoting your YouTube content..
TFS 371: Content Marketing with Google Display Ads
Petra has been working to get blog traffic growth through the traditional social media and email marketing. She tried out promoting her blog posts with Google display ads and retargeting them to get them to come back. She outlines the details in a blog post and then walked the panel through her process.
TFS 370: Staying Relevant on Social Media with Italina Kirknis
Italina Kirknis has been running a social media management company for the last 8 years. She talks to the panel about how to frame the conversation, how to be vulnerable, and how to increase your reach and stay relevant on social media.
TFS 368: How to do Personalized & Relevant Ecommerce Marketing with Rytis Lauris
Rytis Lauris joins the panelists of The Freelancers Show to discuss the use of automation tools that can personalize your contact with visitors on your website.
TFS 367: Bookkeeping and Finances with Paul Kogan
Paul Kogan from LessAccounting joins the Freelancers' Show panel this week to discuss bookkeeping and finances. They discuss bookkeeping, hiring a bookkeeper, what to look for in your finances, taxes, and much more...
TFS 366: How to Go Freelance when You've Been Laid Off with Scott Jones
Scott Jones is the author of The Free Agent Mindset. He talks us through building a list of your skills and building a brand to find clients if you've been laid off and decide to go freelance. We also go into other strategies behind building up your new freelance practice.
TFS 365: Making vs Marketing – Where is Your Freelance Time Spent?
The panelists discuss different business approaches for freelancing, and how moving from a model where most of your time is spent implementing for clients into a model where most of your time is spent marketing your business has pros and cons and unexpected challenges.
TFS 364: Working From Home
Petra, Joel, and Charles talk about how to get started with and succeed at working from home. All three are veterans of working from home and explain the things that will help you make it work and the things that will make it hard.
TFS 363: What Do You Do in an Unexpected Downturn
Petra starts us out talking about some of the clients she has that have needed to pause their work with her. The panel brainstorms on ideas that for dealing with unexpected slowdowns as Petra discusses her approaches to things showing down.
TFS 362: Healthcare Hacks with Scott Heiser
Scott Heiser joins the panel to talk about healthcare hacks for freelancers. We start out joking about the COVID-19 quarantine situation. Healthcare and health insurance turns out to be a major headache for freelancers because it's usually tied to employment.
TFS 361: Moving in and out of Freelancing with Will Bunker
This week's guest of The Freelancers' Show, Will Bunker has had a long career in programming and has moved several times between freelancing and full time work. We discuss how he finds clients, his strategy for getting referrals, and how he spots what the next 5-7 year wave of popular technology will be and how he prepares for it. We also discussed a non-niche approach to being a freelancer and what kind of person might enjoy that and how to be successful at it.
TFS 360: Time Tracking and Billing with Marc Summe
Marc Summe and the freelancing panel discuss the ins and outs of tracking time and billing for your time. Time tracking seems deceptively simple, but it gets complicated when you actually try to do it. You also have to decide what you are tracking time for and billing for and how to get your timesheet transferred to an invoice. This episode will answers all your questions about how to track your time and get paid for it.
TFS 359: Don’t Do Hourly Billing with Mike Volkin
Mike Volkin joins the panel to discuss the pros and cons to hourly billing. The panel discusses their challenges with value based and fixed-price pricing and get recommendations from Mike and the rest of the panel.