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The Freelancers’ Show 067 – LinkedIn with Wayne Breitbarth

The Freelancers' Show

Build and grow the skills that will allow you to find clients, build skills, manage your lifestyle, and grow your freelance business.

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The Freelancers’ Show 067 – LinkedIn with Wayne Breitbarth

Guests :
  • Wayne Breitbarth
Hosts :
  • Charles Max Wood
  • Reuven Lerner
  • Curtis McHale
  • Jeff Schoolcraft
  • Eric Davis
Published : Jun 27, 2013
Duration : 52 Minutes

Show Notes

Panel
Wayne Breitbarth (twitter linkedin)
Reuven Lerner (twitter github blog)
Curtis McHale (twitter github blog)
Eric Davis (twitter github blog)
Jeff Schoolcraft (twitter github blog)
Charles Max Wood (twitter github Teach Me To Code Rails Ramp Up)
Discussion
 01:07 - Wayne Breitbarth Introduction
The Power Formula for LinkedIn Success by Wayne Breitbarth
01:37 - Importance of LinkedIn
 02:39 - Making Connections
Advance Search
Filtering
03:16 - Handling Random Requests/Spam
 04:16 - Finding Others vs Getting Found
 07:34 - Profile Advice
Catchy Headline
Descriptive Summary
Establish Credibility
List Resources
12:50 - Profiles vs Resumes
Attention Span
Calls to Action
17:39 - Groups
 20:00 - Choosing LinkedIn over other platforms (i.e. Google+)
 22:03 - Endorsements
 26:06 - Free vs Paid Accounts
 28:19 - Getting the most out of LinkedIn
Cool Profile
Strategic Connections
31:28 - Volunteer Causes and Experiences
 34:39 - Profile Pictures
 35:53 - Finding and joining good groups
 37:38 - Handling Profile Views
Finding out how people find you
41:27 - Spending time on LinkedIn
 42:29 - Reaching out to others via LinkedIn
 43:36 - LinkedIn Third Party Applications
LinkedIn App
Hootsuite
44:27 - Status Updates
 44:48 - Company Pages
Picks
S5: A Simple Standards-Based Slide Show System (Reuven)
org-S5 (Reuven)
Backups (Reuven)
PHPStorm Tutorials (Curtis)
My Daily Scrum (Curtis)
Scrivener (Eric)
Bartender | Mac Menu Bar Item Control (Jeff)
Platform: Get Noticed in a Noisy World by Michael S. Hyatt (Wayne)
This Is Your Life Podcast (Chuck)
Platform University (Chuck)
Next Week
 Freelancers Show: Building a Consultancy with Ben Lachman and Robert Cantoni
 Transcript
[Hosting and bandwidth provided by the Blue Box Group. Check them out at bluebox.net.]
[You're fantastic at code, but do you have an action plan to take it to the next level? The upcoming book, Next Level Freelance, will help you optimize your freelance business for happiness. The book is packed with actionable steps to make more money, case studies, tips to find more clients, and exercises for you to establish your desired lifestyle. Extras include: 9 interviews with freelancers who make great money while enjoying great work-life balance, videos on strategies to find quality subcontractors, and videos on making more free time by outsourcing your daily tasks. Check it out today at nextlevelfreelance.com!]
CHUCK: Hey everybody and welcome to Episode 67 of the Freelancers Show! This week on our panel, we have Reuven Lerner.
REUVEN: Hello!
CHUCK: Curtis McHale.
CURTIS: Good day!
CHUCK: Eric Davis.
ERIC: Hi!
CHUCK: Jeff Schoolcraft.
JEFF: What's up!
CHUCK: I'm Charles Max Wood from DevChat.tv. This week, we have a special guest and that's Wayne Breitbarth.
WAYNE: Hi everybody!
CHUCK: Since you haven't been on the show before, do you want to introduce yourself?
WAYNE: Sure! My name is Wayne Breitbarth, I'm the author of "The Power Formula for LinkedIn Success" - sort of a self-taught, self-made LinkedIn expert; didn't want anything to do with social media, but now has found a way to actually make a living doing it and just having a blast doing so.
CHUCK: Awesome. I've been reading your book, and it's really, really good. And I'm really excited to talk about a lot of the stuff related to LinkedIn. For us as freelancers, I'm a little curious, what do you think the most important part of LinkedIn is for us?
WAYNE: I think what we all have to do -- we're all sort of in the game of trying to build our business every single day of the week, right? One of the most important things you got to do is make a lot of connections - the right connections. Secondly, you got to make sure that your profile has got all the critical keywords. I know you are very techy guys, so you probably get that part that many people don't.

  • Title: The Freelancers' Show

    Type:PODCAST

    Description:Build and grow the skills that will allow you to find clients, build skills, manage your lifestyle, and grow your freelance business.

  • The Freelancers' Show The Freelancers’ Show 067 – LinkedIn with Wayne Breitbarth

  • The Freelancers' Show 209 FS Proposals with Curtis McHale

  • The Freelancers' Show The Ruby Freelancers Show 052 – Big Company Layoffs: Should I Worry?

  • The Freelancers' Show The Ruby Freelancers Show 053 – Building and Marketing Products with Farnoosh Brock

  • The Freelancers' Show FS 289: Freelancing Foibles

  • The Freelancers' Show The Freelancers' Show 109 - How to Determine Value and Set Pricing with Kirk Bowman

  • The Freelancers' Show FS238 Building Your Audience

  • The Freelancers' Show The Ruby Freelancers Show 055 – Better Communications with Clients, Prospects, and other Contractors with Jenn Swanson (Communication Diva)

  • The Freelancers' Show TFS 363: What Do You Do in an Unexpected Downturn

  • The Freelancers' Show The Ruby Freelancers Show 058 – Convincing Clients of the Value of Testing, Refactoring, Documentation, etc.

  • The Freelancers' Show 213 FS Commoditization

  • The Freelancers' Show 227 FS Building Courses with Anna Sabramowicz

  • The Freelancers' Show TFS 330: Job Interviews for Freelancers

  • The Freelancers' Show The Freelancers' Show: LIVE Q&A #11 - August 25, 2015

  • The Freelancers' Show FS 279: Outreach To Potential Clients 

  • The Freelancers' Show 158 FS Coworking and Collaboration with Alex Hillman

  • The Freelancers' Show TFS 365: Making vs Marketing – Where is Your Freelance Time Spent?

  • The Freelancers' Show TFS 345: Who is The Economic Buyer of Your Services?

  • The Freelancers' Show TFS 355: Other Ways to Show Up in Google with Fernando Angulo

  • The Freelancers' Show TFS 356: How Creative Visualization Can Skyrocket Your Business with Mike Volkin

  • The Freelancers' Show 156 FS Red Flags

  • The Freelancers' Show TFS 366: How to Go Freelance when You've Been Laid Off with Scott Jones

  • The Freelancers' Show The Freelancers’ Show 062 – Giving Things Away For Free

  • The Freelancers' Show The Freelancers’ Show 069 – Setting Boundaries

  • The Freelancers' Show The Freelancers’ Show 073 – Book Club: Getting Things Done with David Allen

  • The Freelancers' Show BONUS: Continuing Your Learning Journey by Finding Mentors as an Influencer

  • The Freelancers' Show BONUS: How Charles Max Wood Started Podcasting -- And You Can Too

  • The Freelancers' Show BONUS: How Jason Weimann Became a Game Developer

  • The Freelancers' Show The Freelancers' Show 097 - Weekly Billing

  • The Freelancers' Show BONUS: How Opportunities Come Your Way When You're an Influencer

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  • The Freelancers' Show BONUS: Measuring Apps and Entrepreneurship with John-Daniel Trask

  • The Freelancers' Show BONUS: Relationships Matter Most

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  • The Freelancers' Show Don't Let These Things Keep You From Podcasting - BONUS

  • The Freelancers' Show The Freelancers' Show 114 - Email Marketing

  • The Freelancers' Show FS 291: Free Advice

  • The Freelancers' Show FS 294: Flipping the Switch

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  • The Freelancers' Show 140 FS Productized Consulting with Kai Davis

  • The Freelancers' Show 142 FS Fitness

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  • The Freelancers' Show 145 FS Life as a Traveling Consultant with Neal Ford

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  • The Freelancers' Show FS 311: Choosing a Specialty

  • The Freelancers' Show FS 313: When Your Clients are Wrong

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  • The Freelancers' Show 149 FS When To Turn Down Work

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  • The Freelancers' Show FS 264: Meg Cumby on Getting Client Testimonials

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  • The Freelancers' Show FS 266: Reuven’s Launch Followup

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  • The Freelancers' Show FS 274: Designing a Product Ladder

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  • The Freelancers' Show FS 267: Self-Publishing vs. Traditional Publishing

  • The Freelancers' Show Don't Let These Things Keep You From Podcasting - BONUS

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  • The Freelancers' Show 208 FS Hanging with Buyers

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  • The Freelancers' Show The Freelancers’ Show 084 – Taking Time Off

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